case studies

The following case study outlines represent Booster Rocket’s initial clients.
We are eager to discuss specifics and details of our solutions and how we might apply what we’ve learned and our online and offline expertise to your business issues.

An online service, based in India, needed to:
 
  • Quickly penetrate the US market
  • Develop a unique brand and a positioning
  • Overcome entrenched competitors
  • Sell $1MM in the first 6 months
An online storage firm needed to:
 
  • Create a new brand distinct from its OEM business
  • Compete with a bevy of me-too firms
  • Energize and recruit VARs
  • Generate $10MM in SMB leads
  • Create a direct eCommerce business from scratch
A B2B company selling sales incentive programs needed to:
 
  • Launch an aggressive lead generation program
  • Test telemarketing, e-mail, direct mail, events and trade show tactics
  • Generate $5MM in new business in 6 months
A GPS Tracking firm needed to:
 
  • Introduce itself to new market segments
  • Dramatically increase brand awareness
  • Package and launch new products
  • Fill a sales pipeline with qualified leads
A B2B software company wanted to explore social media using:
 
  • Viral videos
  • Social networks like YouTube and MySpace
  • A blog
  • Outbound E-mail campaigns
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